Top 5 Off-Plan Projects Right Now from DAMAC, Binghatti & Ellington (Investor Overview)
Dubai’s off-plan market for 2025–2026 is being driven by a handful of flagship launches from three of the most active developers in the city: DAMAC, Binghatti and Ellington.
If you’re looking at serious investment stock – not random one-offs – these are five projects that keep coming up in conversations with investors, brokers and market analysts.
1. DAMAC Islands 2 – Tropical Waterfront Community with 4–6BR Homes
Developer: DAMAC
Location: Dubailand / islands-style master community
Unit types: 4BR & 5BR townhouses, 5BR twin villas, 6BR luxury villas
Why investors are watching it
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It’s one of DAMAC’s big “statement” master communities – a cluster of new island-style neighborhoods built around lagoons, greenery and resort amenities.
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Product mix is pure investment sweet spot: 4–6 bedroom homes with maid’s rooms, private outdoor spaces and strong end-user appeal for families.
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Pricing for 4BR townhouses starts from around AED 2.75M according to multiple launch sources – a lower entry point than many comparable waterfront villa communities.
Key numbers
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Starting prices: from ~AED 2.75M for 4BR townhouses (subject to change at future releases).
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Payment plan: typical launch plans show 20% down, ~55–60% during construction, 20–25% on handover, with construction stretching to around 2030.
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Sizes: 4–6BR homes with built-up areas roughly from the low 2,000s sq.ft up to the mid-4,000s+ depending on configuration.
Investment angle
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This is very much a “buy early in the masterplan” play – where price per sq.ft tends to step up as each cluster sells out.
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Waterfront and lagoon communities have been some of the most resilient in Dubai’s last few cycles, and DAMAC is explicitly marketing Islands 2 as a long-term lifestyle destination with 45+ resort amenities.
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Likely buyers: GCC families, global HNWIs and long-term holiday-home investors who want a villa format rather than an apartment.
2. Utopia by DAMAC – Ultra-Luxury Resort Villas in DAMAC Hills
Developer: DAMAC
Location: DAMAC Hills (golf community)
Unit types: 5–7BR “urban resort” villas
Why investors are watching it
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Extremely limited stock – roughly 27 villas in total – positioned as “urban resort” homes with pools, gyms, cinema lounges and huge built-up areas.
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Sits inside DAMAC Hills, a very established community anchored by Trump International Golf Club, Malibu Bay and a full ecosystem of schools and retail.
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Targeted squarely at the ultra-HNW buyer who wants a branded, finished product in a mature community rather than experimental outskirts.
Key numbers
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Starting prices: from about AED 18M+ according to multiple agency launch pages.
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Payment plan: examples show 20% down, c. 60% during construction and 40% on completion, with handover around 2026.
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Sizes: approx. 13,500–25,000+ sq.ft built-up area depending on villa type.
Investment angle
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This is a capital-preservation / prestige product more than a pure yield play – the buyer profile is end-user or second/third-home, not holiday-let churn.
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Rents at this bracket are niche, but capital growth on trophy villas in established golf communities has been one of the strongest segments of Dubai’s last cycle.
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For your consultancy model, it’s the type of scheme that appeals to high-ticket, low-volume clients – the kind where one referral can pay for a lot of marketing.
3. Binghatti Skyblade – Downtown Dubai’s New “Statement” Tower
Developer: Binghatti
Location: Downtown Dubai (near Burj Khalifa / Dubai Mall)
Unit types: Studios, 1, 2 & 3BR apartments
Why investors are watching it
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Designed as a futuristic architectural landmark – very on-brand for Binghatti, with aggressive, angular façade lines and high visibility from key Downtown axes.
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Downtown is still the core blue-chip apartment market in Dubai; well-located off-plan there tends to see strong resale demand once construction is 60–70% complete.
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Entry ticket is much lower than a Palm or ultra-luxury villa, making it accessible to international investors starting around the mid-AED 1M range.
Key numbers
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Starting price: from roughly AED 1.67M according to Binghatti’s own portfolio and major brokers.
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Handover: guidance around Q4 2027.
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Product: ~61-storey tower with studios to 3BR units, high-spec interiors and typical tower amenities (pools, gyms, lounges).
Investment angle
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This is a classic city-core investment play: smaller units, strong short-stay and corporate rental demand, and a globally recognisable location.
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ROI expectations in Downtown are typically lower than JVC or outer communities on a percentage basis, but liquidity and exit options are far stronger for well-located stock.
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From a content / SEO perspective, it gives you a Binghatti flagship to write about that isn’t just another JVC block.
4. Ellington Beach House – Boutique Luxury on Palm Jumeirah
Developer: Ellington Properties
Location: Palm Jumeirah (East Crescent)
Unit types: 1–4BR beachfront apartments & penthouses
Why investors are watching it
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Palm Jumeirah remains one of Dubai’s most globally recognisable addresses, and genuine boutique stock there is finite.
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Ellington Beach House focuses on design-led, low-rise beachfront living – reflective facades, large terraces, and interiors positioned at the “quiet luxury” end rather than bling.
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Highly anticipated among HNW buyers because it combines Palm location with Ellington’s more minimalist, European-leaning design language.
Key numbers
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Launch prices: around AED 4.6M+ for 1BR at launch, with 2–4BR units and penthouses scaling significantly higher.
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Payment plan: typical structure of 30% down, 20% during construction, 50% on handover, with handover guidance around late 2024 (many units now in later resale stages).
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Product: 6–7 residential floors plus upper penthouse level, private beach-style amenities, resort pool, fitness, lounges, etc.
Investment angle
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At this ticket size, you’re dealing with global HNW capital (UK, Europe, GCC, CIS, Asia).
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Historically, well-located Palm stock has shown very strong capital appreciation in up-cycles and holds prestige value even in softer markets.
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An Ellington Palm project in your portfolio lets you speak to clients looking specifically for design-driven beachfront assets rather than generic towers.
5. The Watercrest by Ellington – Boutique Villas in MBR City’s Sanctuary
Developer: Ellington Properties
Location: The Sanctuary, Mohammed Bin Rashid City (District 11)
Unit types: 3–4BR villas
Why investors are watching it
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Positioned inside The Sanctuary, Ellington’s villa-focused master community in MBR City – a very strategic location with quick access to Downtown, Business Bay and Meydan.
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Product is design-led family villas rather than mass-market townhouses: think contemporary architecture, curated landscaping, and wellness-oriented amenities.
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Supply of true boutique, design-heavy villas at this scale is relatively limited compared with the generic villa stock across Dubai.
Key numbers
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Launch price: around AED 8.1M+ for 3–4BR villa units, according to off-plan listings.
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Payment plan: often structured as 20/50/30 or similar (exact terms vary per release and broker).
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Product: gated community, villas with private gardens and access to water-/lagoon-style amenities, clubhouses and wellness features.
Investment angle
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This hits the upper-middle / lower-HNW brackets
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Appeal is split between end-user families and investors positioning for future resale to that same audience as MBR City continues to mature.
Interested in Any of These Projects?
These are just five of the standout off-plan opportunities we're tracking right now from DAMAC, Binghatti and Ellington. Availability, pricing and payment plans change quickly at this stage of a launch, so if any of these catch your eye, get in touch and we'll walk you through the current unit options and terms.
Email us at enquires@lloydsipc.co.uk and one of our consultants will be in touch to discuss your investment goals.
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